Boeing seems to have not had a problem with it though.
That is no surprise. Boeing has been associated with warbirds since before WWII. Airbus on the other hand is known as a manufacturer of passenger aircraft. OK, they do deliver military stuff as well of course, but that is, in the eyes of the large public, just a snippet. On the bright side: If they go through with their plans we will be able to fly an Airbus EC-135
Airplanes will be built by Airbus Civil Aircraft. Eurocopter will be know as Airbus Helicopters. And the biggest change: Cassidian, Astrium and Airbus Military will become one division: Airbus Defence.